William Grant & Sons
Independent Spirit Magazine (IS)

Independent Spirit Magazine (IS)

Project Overview

William Grant & Sons, owners of prestigious international brands Glenfiddich, Grants, The Balvenie, Hendricks Gin and Sailor Jerry Rum, wanted to redesign their company magazine 'Independent Sprit', bringing together the many different brand activities in one engaging read.

Working closely with the editorial team, the magazine was designed to reflect and enhance the premium values of this world famous family distiller.

Different paper stocks, metallic inks and gold foiling all complement the spirits that make up the company's portfolio.