Virgin Holidays
Trade Identity & Guidelines
Trade Identity & Guidelines
Project Overview
When Virgin Holidays launched their Rockstar Service campaign to consumers, the travel company wanted to communicate their new brand identity to the trade media and ensure consistency across all print and online advertising.
Uncle created a set of brand guidelines giving Virgin Holidays a framework that can be easily applied and resized to create different formats. This is now used to fulfil a range of creative requirements from promotions and incentives to brochure launches and recruitment adverts.
"Uncle are a genuine pleasure to work with. They understand our brand, take on board changes with ease and accuracy and deliver stunning pieces of communication."
Sarah Thompson | Advertising Manager
